Getting social media content shared

Getting social media content shared

Measuring the overall success of a marketing campaign is often dependent on a number of metrics. When it comes to measuring the success of your social media campaigns, the most common metric employed is the number of shares. Companies who post content online often find it difficult to get their content shared through.

10 tips to get more out of Twitter

10 tips to get more out of Twitter

You’ve heard it before, and will hear it again: In order to have an effective social media presence you need to be active on more than one network. Many businesses realize this fact and are active on networks such as Twitter. The problem with Twitter, however, is that it can be difficult to master.

Social media content to share

Social media content to share

Social media, for many companies, has become an integral part of their overall marketing strategy. In order to be successful with your social marketing initiatives, you need to develop content that users will share. This is easier said than done though, especially when it comes to selecting the type of content to develop.

3 ways to use social media

3 ways to use social media

As a business owner, chances are high that you are aware of social media and even have your business established on one or more services. While this is a great start, many businesses often struggle with how exactly they should be using social media to their advantage.

Getting digital camera pics on Instagram

Getting digital camera pics on Instagram

Businesses in many industries rely on visuals to sell their products. From that bicycle shop on the corner to the bakery down town, and even the local electronics retailer, having high quality images of your products will help attract customers. What many business owners want to know is how some businesses have such appealing images and how they can add these quality visuals on platforms such as Instagram.

LinkedIn’s publishing platform

LinkedIn’s publishing platform

A common use of LinkedIn is the curation and sharing of content with fellow colleagues and users. The business oriented social platform has a wide variety of features that encourage users to share content, and earlier this year its own content creation platform was implemented for select users.

8 steps to a LinkedIn profile

8 steps to a LinkedIn profile

For many businesses, social media is becoming not only relevant but an important element of overall operations. For business owners, managers, and employees one of the most valuable networks is the business oriented LinkedIn. This network encourages business friendly activities like networking and idea sharing, and is seeing ongoing growth as more business owners and managers continue to join.

Social PPC defined

Social PPC defined

Social media is quickly becoming one of the more useful marketing tools a business has. While a corporate profile can be a great way to connect with existing customers, many businesses find that because of the high number of people actually using these sites, these platforms are perfect for marketing and advertising, and ultimately in reaching and penetrating target markets.

Successful content marketing

Successful content marketing

Marketing is an integral part of business operations and there are some useful strategies that can be employed, with one of the most effective being content marketing. This is creating your own branded content and sharing it on various platforms. When carried out successfully, businesses can see increased brand recognition and many more benefits.

LinkedIn profile URL customization

LinkedIn profile URL customization

LinkedIn is a social networking site for professionals that was first introduced in 2003. With millions of users from over 200 countries all over the globe, this is a site that business owners, employees and job hunters join to build their connections.